Industry Report · Updated monthly
Industry report

Industry report

How every listing in this industry shows up on Google: who leads, what the leaders do differently, and where customers are let down.

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Chains vs independents

Top 10 chains

#ChainScoreLocationsRatingReviews / loc

The public page shows the positive top 10 only. Every other chain sees its rank after searching its brand.

By state

Average score and number of listings

Top thirdMiddleBottom thirdFew listings
For heads of digital

What the leaders do differently

Share of locations passing each check: the top 3 chains vs everyone else.

CheckTop 3 chainsEveryone elseGap

For marketing

Ratings and reviews

How ratings are spread, and how concentrated reviews are.

Ratings distribution

Listings with 5+ reviews, by average rating

Who holds the reviews

For customer experience

Open when customers look

Share of listings open at the times people search most.

StateSaturdaySundayAfter 6pm weekdays

Where does your chain rank?

Search your brand to see your score, your rank among chains in this industry and the gap to number 1. Free, no email needed.

See this industry's league tables